April 2011 Las Vegas NV
Spot Focus delivered Hyundai Heavy Industries (HHI) top of the line digital media solutions during the largest show in the world, ConExpo-ConAg 2011. The 250ft. x 60ft. Hyundai booth was designed and constructed by Trade Show Fabrications of Las Vegas. The booth was constructed outside the entrance to the Las Vegas Convention Center where 165,000 attendees visiting during the five day event. The integrated solutions provided by Spot Focus, created the most technologically advanced booth at Con-Expo 2011.
Spot Focus provided a custom designed 20 foot by 10 foot, 7mm black faced LED with Mongo sound, HD flat panels, hosted QR codes, a-blast SMS mobile connect with attendee tracking, booth wifi with I-pad lead retrieval integrated to the event data base, on-site video production utilizing a full cinema "Red" camera, created custom sound tracks to match the Hyundai "Load Up" theme and captured all the on-site and evening party photos for HHI.
Visual content was updated throughout the event creating and interactive component for attendees and staff. Prior to the event video interviews of HHI clientele were captured from locations around the the world, foreign language subtitles were added to accommodate the international attendees that visited the booth.
Spot Focus created a final interactive DVD for HHI to distribute as a gift to VIP guests.
Some general photos and video are attached showing the magnitude of the booth and technology.
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